Marketing Directors!
Reached the point of Diminishing Returns with Digital Media
Seeing ROI Plummeting?
Get Mainstream Media, Get Brand fame, Get 52% increase in search,
Get on Radio with 50% off national rates on your first campaign!
This unique and exclusive opportunity is GUARANTEED to drive Massive Mainstream Awareness, Increase Reach, WIN New Customers and BEAT YOUR COMPETITION!
This exclusive offer is supported by the radio industry and is only available for one client in each sector.

Radio connects with 40.5 million Adults across the UK every week on average, and these listeners spend 21.6 hours per week on the Internet.

Rainmaker specialises in Combining the power of Radio and Online to build your brand awareness and reputation, promoting your business at each stage of the customer journey. Radio Advertising offers a cutting-edge solution that delivers proven return on investment.

As a premier radio marketing agency in the UK, we have served numerous leading UK brands with our exceptional radio advertising services since 2010.

One of our specialised services includes digital audio advertising, which has emerged as a pivotal brand marketing channel. With digital radio’s personalised listening experience, brands can now target a more refined audience. This allows them to focus on specific demographics, such as age, geographic location, and more, delivering highly effective campaigns.

Why use Rainmaker Advertising for your Radio and Digital Audi Advertising

  • Get Mainstream Brand fame and the inside track on what 99.9% of marketers don’t know about Radio

  • Targeting the Right Audience at the Right Time with the Right Message

  • Connecting with 40,500,000 weekly listeners guarantees stronger ROI!

  • Best Value for money Radio Advertising in the UK Guaranteed

  • Increase efficiency of media plans and brand search by 52%

Radio Advertising

Radio advertising has always been a powerful tool for delivering tactical messages quickly and building frequency. However, its potential for brands has grown even further with advancements in technology and the rise of digital platforms. At Rainmaker Advertising, we recognise that radio advertising can now serve a wider and more ambitious purpose. It allows us to target specific demographics, create engaging storytelling experiences, and seamlessly integrate with other marketing channels for a cohesive brand message. With the extensive reach of radio, we can connect with listeners in various listening occasions and locations, making it a versatile medium that delivers exceptional results for our clients. Have good speaking skills and can effectively convey ideas.

Digital Advertising

It is no secret that the world has embraced all things digital.
Consumers are spending hours of their day socialising, shopping, or working ONLINE.
This represents the massive potential for your business. Rainmaker can help transform your business through DIGITAL AUDIO ADVERTISING that is relevant, timely, and on BUDGET.

Digital Audio Advertising

Radio

Podcast

Podcast

Musc streaming

Music Streaming

Digital Advertising
90% listen-through rates show users rarely stop to avoid ads.
 
Digital Audio Advertising

Fraud-Free

Our ads reach humans, blocking bot traffic.

Clutter-Free

an ad on DAX enjoys a 100% share of voice whenever it plays.

Radio Multiplier

There are two kinds of advertising, and successful businesses need both. 
There is the work that aims to build your brand’s reputation and awareness over time, and there is the work to generate immediate sales.

Our analysis of the evidence of working on thousands of campaigns is that UK Radio delivers bigger financial payback over extended periods by building your brand and driving brand search we then maximise this interest by ensuring you have a market-beating Online presence covering all aspects and touchpoints of the customer journey We analyse the plan and deliver the most effective digital marketing plan for your business.

Clients choose Rainmaker because we work for you; we don’t have flashy, expensive offices in high-profile locations to wow our clients. Instead, we keep our costs low so we don’t have to charge you for the privilege of our office… And at the same time,

We are one of the leading agencies for Radio in the UK and (as far as we know) the only Radio agency that joins up your Radio with leading digital marketing specialists working on your online plan; think of us as your marketing department, a partner who understands your business one contact, one invoice for all marketing one report for 100% transparency and accountability, no slavish contracts, no nonsense so you can get on running your business with total peace of mind.

Short-Term Direct Response – The Classic Direct Response Peak

• Second-screen device interaction is common during Radio listening.
• Ad engagement manifests as a web traffic curve.

Delayed Response – Within 24 Hours of Radio Ad Exposure

• The density of delayed response is much lower than short-term response and can’t be measured directly.
• On days where Ad investment increases, we should see an increase in web hits.

Discovery and Research – Priming Future Customers

• Discovery and research relate to Radio’s traditional strengths of reach and frequency.
• It’s about generating a future pipeline of customers by creating general awareness of products and brands.
• In this era of e-commerce Radio stimulates the process of engagement with brands at a much earlier point in time.

Measuring Radio ROI

Measuring the effectiveness of radio advertising involves tracking various metrics to determine your campaigns’ impact and ROI (Return on Investment). Here’s a step-by-step guide on how to measure radio advertising.

Radio Advertising Step-By-Step Guide

An effective radio campaign involves a strategic approach to crafting and delivering messages that resonate with the target audience and achieve the desired goals. Here are the key elements to consider when planning an effective radio campaign.

RadioCentre
RadioCentre
Radiogauge